Broad-target ad campaigns are obsolete. Today, enhanced marketing cost/performance is the goal. But how can that be accomplished? This is a challenge everyone is facing.

Business seminars are among the most effective tools for communicating your message efficiently to your chosen target audience. Seminars give you the kind of direct contact that enables you to uncover potential customer needs. Participant reaction to your content is a priceless barometer of current marketing effectiveness and an indicator for future efforts.

Unfortunately, most business seminars fail to leverage their true potential. The same industry conventions. The same ad strategies. The same web-based strategies. The objective is to generate new contacts, new leads, and new business, but audience numbers and quality―and much more besides―are always about the same. And trying to hold a seminar without the right experience, or the time and resources needed to maximize its effectiveness, will just ensure that your effort doesn't stand out.

For years, BUSINESS FORUM NET has hosted its own seminars for a wide range of Japanese executives on a wide range of topics.

In the process, we have accumulated extensive planning experience, a deep network of contacts with outstanding speakers, and an extensive proprietary database of Japanese executives. These capabilities give you total support for the deployment of your own business seminar.

Our job is not just to manage your seminar. We're here to support your marketing.

We work with you to profile your marketing challenges and the objectives you want to achieve. Then we support those objectives with a customized plan and our accumulated expertise. We become part of your marketing effort right through to the achievement of your goals.